Hi! We're looking for a Growth Marketing Specialist
$120k - $150k
Qase.io (founded in 2019) is a market-proven test management platform build for Dev and QA teams. We are a remote-first company and fully distributed team around different countries.
Our product is a test management platform for conducting software quality testing. Our customers include Asana, Etsy, Wolt (DoorDash) and Meetup.
We're growing our company due to continued revenue and investment success and searching for amazing talent to be a part of the thrilling startup journey with us as the first hires on our marketing team! We're a diverse and passionate group of people trying to create an awesome B2B SaaS company to fill an important sector in the DevOps space.
We're looking for a Demand Generation Specialist who will be responsible for imagining and delivering effective campaigns that will increase awareness, usage, traffic, and revenue for Qase! This is a marketing role that works cross-functionally with the customer success, sales, and product teams.
Your responsibilities will include:
Developing and executing online and offline campaigns, including gamification, digital marketing, brand partnerships, on-ground activation etc. to drive traffic to digital channels
Identifying, developing & optimizing growth channels to drive revenue growth
Analyzing marketing data and user feedback (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
Proposing new initiatives to attract prospects and convert leads as well as testing new approaches to capture existing demand
Providing inputs & expertise to drive efficacy of marketing activities (content development and optimization, advertising, etc.)
Planning and executing initiatives to reach the target audience through different channels
Working closely across teams with other teams to share ideas, feedback & present results
You have a degree in a related field or comparable experience (5+ years).
You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to generate creative ideas.
You are a highly goal-oriented individual who is resilient in your pursuit of growth.
You are open-minded, curious, and a strong problem solver